shanu September 17, 2018

In mediation, the parties agree to work with a neutral third-party facilitator, the mediator, to resolve their dispute. The main difference between negotiations and mediation is that in negotiations, the parties work directly with each other, while in mediation the parties work with the mediator who facilitates the settlement. Here are some of the characteristics […]

shanu August 20, 2018

There are several ways small businesses can get an edge these days. Marketing strategy is key to getting things done in a productive manner. You want to make sure that what you invest in marketing shows a return in new prospects and the ability to turn those prospects into clients and customers. Social Media¬†– First, […]

shanu July 16, 2018

“If you’re not great at marketing your business, are you better to push yourself to learn how to do it, or just contract it out?” My question here is, “Contract it out to whom?” You see the place that most people would go to would be a marketing consultant – someone with a packet of […]